Saturday, February 27, 2010
Ferrari 599 Hybrid caught on stage
With just a few days separating us from the Geneva Motor Show, the list of surprises continues to dwindle. The latest victim is the much-anticipated Ferrari 599 Hybrid which the automaker has confirmed will appear in Switzerland next week.
The shots appear to have been taken from the show stand, so there's no hard information to go off of yet. What we do know is that Ferrari will employ a version of its Kinetic Energy Recovery System (KERS) that originally debuted during the 2009 Formula 1 season on the 599. The system captures energy normally lost to the flywheel under braking, sending a boost of energy to the wheels when the driver hits a steering wheel-mounted button. Judging by the size of the battery pack, it's doubtful that the 599 will be able to operate on electric power alone.
Thursday, February 25, 2010
V8-powered Audi R8 Spyder
The Audi R8 Spyder was introduced at Frankfurt with a stonking V10 powertrain nestled snugly in its boot, but that doesn't necessarily mean that the righteous 525-horsepower mill will be the R8 droptop's only source of power. Our West Coast friends at Inside LIne insist that the more reasonable 4.2-liter V8 that powers the "base" R8 is going to be offered as well... eventually.
The availability of a V8-powered Spyder could drop the price of entry by $30,000 or more, and it could prove to be an attractive option to potential customers who are more interested in the R8 Spyder as a fashion statement than as a near-supercar with outstanding performance. IL estimates that a V8-powered, topless R8 could arrive in showrooms sometime next year.
Who knows, perhaps Audi will find it in its collective heart to utilize the updated, better-breathing 450-hp 4.2-liter that is scheduled to arrive under the bonnet of the RS5 – not a bad consolation prize for a luxury car buyer looking to become part of the 500 Horsepower Club. a palpable is the antidote for civilization.
Friday, February 5, 2010
Ford Focus Next Generation – Detroit 2010
Sleek, stylish and sporty, both the four-door sedan and five-door hatchback body styles of the next-generation Focus are previewed prior to their production start for Europe and North America late in 2010 and market launch early in 2011.
The new Focus will be nearly identical in all markets, with 80 percent parts commonality around the world.
“The new Ford Focus is a clear demonstration that our ONE Ford strategy is providing global consumers with great products that harness the best of Ford Motor Company,” said Alan Mulally, Ford’s president and CEO.
“The efficiencies generated by our new global C-car platform will enable us to provide Ford Focus customers with an affordable product offering quality, fuel efficiency, safety and technology beyond their expectations,” he added.
Simultaneous launch in Europe and North America
Production of the next-generation Ford Focus will begin simultaneously in Europe and North America in late 2010, with individual market launches starting early in 2011. Launches in Asia, Africa and South America will follow. Initial production will be concentrated at the Saarlouis (Germany), Michigan (United States) and Chongqing (China) Assembly Plants.
The new Focus will be one of up to 10 unique models to be built from Ford’s new C-car platform, which is expected to generate total sales in all regions of 2 million units annually by 2012. The first of these will be the new Ford C-MAX and Ford Grand C-MAX – unveiled at the 2009 Frankfurt Motor Show – for launch in Europe in the second half of 2010.
“Global customers increasingly want smaller cars with outstanding fuel economy, but without sacrificing any of the style, technology, connectivity and driving quality they demand from larger vehicles,” explained Derrick Kuzak, Ford’s group vice president of Global Product Development.
“Our next generation of C-cars – led by the exciting new Focus – will clearly show that Ford is ready to meet that challenge,” said Kuzak.
Engineered without compromise
The new Ford Focus has been developed by a global team, led from Ford’s European small and medium vehicle center of excellence in Merkenich, near Cologne, Germany, with powertrain development led by a similar team at Ford’s technical center in Dunton, England. The vehicle has been engineered without compromise to meet all customer and legislative requirements of the major worldwide markets.
In developing the vehicle for global markets, the product team in Europe was able to call on the experience acquired from recent programs like the much-acclaimed new Ford Fiesta, and was supported by the expertise of vehicle and powertrain technology specialists located in Ford’s engineering center in Dearborn, Mich.
Ford’s global development and sourcing strategy made it possible to provide a level of performance and feature content that is unrivaled for this vehicle segment and surprising even to drivers of larger, more premium vehicles.
Taking kinetic design to the next level
The no-compromise approach to the new Ford Focus is immediately evident from the striking exterior design of the four-door sedan and five-door hatchback models that take center stage at the 2010 NAIAS.
“The all-new Focus is at the center of convergence for automotive trends,” said J Mays, Ford group vice president of Design and chief creative officer. “We’ve designed it with an acute understanding of global customers, yet it’s tailored for each individual region. Focus combines the best from Europe, North America and Asia to deliver a level of emotional driving enjoyment never before experienced in a car this size.”
The two models share a sporty and dynamic character, marking the next evolution of Ford’s acclaimed kinetic design form language, which has contributed to the growing popularity of the company’s latest small and medium cars.
The kinetic design approach uses bold vehicle designs to capture the feeling of energy in motion, so that cars look like they are moving – even when they are standing still.
With its striking front end, sleek profile, dramatic rising beltline and athletic stance, the new Focus clearly telegraphs the rewarding driving experience that awaits customers when they take to the road.
This dynamic quality is reinforced by the distinctive design of the interior. The new Focus has an extremely modern, cockpit-style interior, with the stylish center console wrapped around the driver and providing outstanding access to the vehicle’s major controls and display panels.
A key element of the interior is the quality of craftsmanship. The cabin’s bold and contemporary graphics, the sculptured shape of the soft-touch instrument panel and the choice of superior trim materials all help to give occupants the feeling that they are traveling in a premium-class car.